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How to beat those winter homeselling blues

Winter is always the toughest time to try and sell a home. Whether it’s the shorter days forcing potential buyers to view your property in the dark, the seasonal frost ensuring your garden looks like a mud-bath or the relentless focus on spending one’s last pennies on gifts for the festive season, property barely gets a look in.

However, one thing you can be assured of is that purchasers actively viewing properties in the cold harsh winter are normally not time-wasters and often serious about doing a deal and moving quickly.

We’ve complied our top five do’s and dont’s for selling your house or flat in Winter:

1) Try to avoid night-time viewings. Without natural light, homes look smaller, neighbourhoods feel more intimidating and stand out features of your property are often overlooked.

2) Don’t allow your property to sit idly by in agents’ windows and property websites over the Xmas period so that it looks old by the time January comes around. Ask your agent to temporarily remove it from their website until schools go back so that it appears fresh to new buyers.

3) Do be flexible on viewings. If a potential buyer wants to see your home at this time of year, they are usually serious. However, there are enough distractions around now to help them lose focus. With that in mind, if someone wants to view your property at a time convenient to them, then do your best to accommodate them before they have time to change their mind.

4) Don’t assume your home will be worth more after the New Year. In the boom years, you could bank on London house prices rising every January  / February as city bonuses were paid and then spent soon afterwards. However, bonus pots have been slashed and what is paid is now normally deferred as long-term incentives. The best offer for your home might well be the offer you have now.

5) If all else fails, remember that SecureASale is still buying London properties. Call one of directors on 020 7117 6001 for a confidential chat about your circumstances and a guaranteed offer on your home.